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The world of social media advertising is an unpredictable area. Who would have guessed that ephemeral content – visible substances which can be most effectively had for a short period – could take the sector by the typhoon, turning it into the next massive marketplace for companies to interrupt? Who ought to have predicted the

Social Media Marketing Social media marketing refers to the technique of marketing through various social media platforms,which falls under the category of digital marketing. Through technical tools, one can attain their desired goals for a particular project. Digital marketing is a vast field for the expansion of one’s project work.Various marketing strategies are developed in